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Samsung Electronics launches'Bespoke Air Dresser'
Bespoke design applied to air dresser following air purifier and airless air conditioner
[Introduction of the case / Reporter Park Yeon-pa] = Samsung Electronics is launching a new apparel purifier'Samsung Bespoke Air Dresser' with sensuous design and enhanced artificial intelligence (AI) functions.
Samsung Air Dresser is an innovative product that cleanly manages clothing with'air wash' that sprays strong wind up and down, and filters exclusively for steam and fine dust, and UV odor decomposition filters.
Samsung Electronics applied the Bespoke design to air purifiers and air-free air conditioners, as well as air dressers, thanks to the popularity of “Bespoke” home appliances that can reflect the lifestyle and taste of consumers.
Bespoke Airdresser is presented in 8 different colors so that it can be placed in a living space, such as a living room, an entrance, as well as a dressing room, in a total of 8 colors, and it is also harmoniously placed with a Bespoke refrigerator or a Grande AI dryer. It is a feature.
Various colors have been newly introduced, such as pink and white, which create a bright atmosphere, and beige and charcoal, which are warm and comfortable.
The'Crystal Mirror', which has gained great popularity from consumers with a door made of mirror material, is also operated.
Samsung Electronics plans to release a separate front panel of the door that can be replaced according to the atmosphere of the space.
In addition, when installing the product, you only need to secure a space of 1.4 cm on the left and right and 2.5 cm on the top, so if you install it with a built-in cabinet or furniture, you can realize a'built-in' fit. In particular, because the “air wash” method is applied, vibration and noise are low, so it can be used comfortably anywhere in the room.
Bespoke Airdresser is added with differentiated artificial intelligence technology, enabling more convenient and detailed clothing management.
This new product is characterized by being able to dry and remove wrinkles at once by detecting moisture in clothing with a humidity sensor.
If you want to dry a shirt quickly, you can dry it in 39 minutes by using the “One Shirt” course.
In particular, the number of drying courses has been increased from 2 to 9, allowing various types of clothing such as shirts, blouses, outdoor clothing, and swimwear to be delicately customized and dried.
In addition, the'AI custom recommendation' function, which suggests recommended courses based on information such as time of use, weather, season, time, etc., is newly installed. .
The sterilization function that considers the hygiene and health of consumers also stands out.
By selecting the “sterilization option” in the “daily care course,” you can remove 99.9% of viruses such as influenza, adeno, and herpes, as well as harmful bacteria such as Staphylococcus aureus and E. coli.
In addition, clothing and accessories where hygiene is more important, such as baby clothes, dolls, and school uniforms worn every day, can also be used by adding a sterilization option to the course.
In addition, it has a “internal sterilization” function that can sanitize the product by sterilizing the inside of the air dresser at high temperatures.
For the large-capacity model, features that have been well received by consumers are applied as they are, such as △'Long Clothes Care Zone' that can accommodate long clothes up to 143cm, and'Rotating Kit' that allows you to manage even large 4XL sized clothes without touching the wall.
The Bespoke Air Dresser is released in standard capacity (3 sets) and large capacity (5 sets) models, and the factory price ranges from 1.29 million won to 1.99 million won depending on the capacity and color.
Yang Hye-soon, Senior Vice President of Samsung Electronics' Home Appliances Division, said, “Samsung Air Dresser has been loved for its innovative clothing cleaning solutions and luxurious designs that do not have to worry about noise and vibration.” “This new product is a new application of Bespoke design and artificial intelligence technology. "We will deliver a more advanced clothing care experience to consumers by enhancing hygiene and hygiene functions."
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