삼성전자 주방가전, 미국 JD파워 평가서 최다 1위
최근 출시한 제품을 구매한 소비자들을 대상으로 만족도 조사를 하고 있으며 높은 신뢰도를 자랑
*아래는 위 기사를?'구글 번역'으로 번역한 영문 기사의?[전문]입니다. '구글번역'은 이해도 높이기를 위해 노력하고 있습니다. 영문 번역에 오류가 있을 수 있음을 전제로 합니다.<*The following is [the full text] of the English article translated by 'Google Translate'. 'Google Translate' is working hard to improve understanding. It is assumed that there may be errors in the English translation.>
Samsung Electronics' kitchen appliances top the US JD Power evaluation for the most
We conduct a satisfaction survey on consumers who have purchased recently launched products and boast high reliability
[Reporter Park Yeon-pa] = Samsung Electronics ranked first in the kitchen appliance category in the consumer satisfaction evaluation of household appliances announced on the 21st (local time) by 'JD Power', a US market research institute, ' Selected as 'Most awarded kitchen appliance brand'.
JD Power, an authoritative research institute established in 1968, conducts a satisfaction survey on consumers who have purchased recently launched products in 14 fields, including automobiles, home appliances, telecommunication, and healthcare, and boasts high reliability.
Samsung Electronics ranked first in this year's JD Power evaluation with △Top Mount Freezer (TMF) refrigerators △Double-door refrigerators △Wall Ovens △Ranges and four kitchen appliances and fully automatic washing machines (Top Loader). recorded
Among them, top-frozen and bottom-frozen refrigerators and ranges were newly ranked first, while double-door refrigerators and built-in ovens received the highest ratings following last year.
These products received the highest score in evaluation items such as △Ease of use, △Performance/Reliability, △Design, △Price, and △Various functions.
In particular, the double-door refrigerator was loved by consumers for its 'SpaceMax' technology that maintains the exterior and enlarges the internal storage space, and the clean and modern design with flat doors and no handles.
The built-in oven not only can utilize the entire interior space for large-capacity cooking, but also recognizes differentiated product power with the 'Flex Duo' function, which can cook two dishes at different temperatures by dividing the upper and lower parts at the same time. received.
In addition, slide-in ranges with powerful firepower and sophisticated design, a healthier 'Air Fry' function that does not require the use of oil, and a 'smart dial' that enhances intuitiveness and ease of use, are popular with local consumers. steadily gaining popularity.
Shane Higby, executive director of home appliances at Samsung Electronics America, said, “Through the JD Power evaluation, we have proven the market competitiveness of Samsung kitchen appliances. We will introduce various products to the market that can make it shiny,” he said.
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