신한카드-아파트멘터리, 인테리어·리모델링 할부금융 상품 ‘A-페이’ 출시
중개 플랫폼에서 시작해 부동산 관련 다양한 분야로 확장하며 높은 성장세
Shinhan Card-Apartmentary launches ‘A-Pay’, an interior/remodeling installment finance product
High growth starting from a brokerage platform and expanding to various fields related to real estate
[Reporter Park Yeon-pa] = Shinhan Card (CEO Lim Young-jin) announced on the 28th that it had launched a new installment finance product 'A-PAY' together with Apartmentary (co-representatives Yoon So-yeon and Kim Jun-young).
Shinhan Card will introduce new services in partnership with ‘Property+Technology’, a startup that is creating a fresh wind in the interior and remodeling market. Proptech is a real estate-related service that combines cutting-edge technologies such as big data and artificial intelligence (AI).
Apartmentary starts a premium apartment interior by introducing a price reconciliation system for the first time in the interior industry, operating a direct A/S center, introducing a deadline confirmation, and transparent tax settlement to improve inefficiencies in the interior market and innovate the business model from the customer's point of view. established itself as an up
A-Pay is an installment finance product designed to relieve the burden of payment for customers who have signed a remodeling/interior construction contract with Apartmentary. This product can be used by the real estate owner under his/her name for up to 50 million won for up to 60 months, and an interest rate of 0 to 6.5% per year is applied depending on the period of use. In particular, customers who use the service for 6 months or 12 months are provided interest-free regardless of the amount, further reducing the burden.
A-Pay is expected to help customers choose the interior they really want, as it has overcome the practice of having to raise a lot of money due to the nature of the industry that prefers cash transactions for interior and remodeling. For example, if you want to remodel an apartment before moving in, but it is difficult to raise funds for reasons such as paying the balance.
Another advantage of A-Pay is that you can easily apply for A-Pay with just your ID and contact information without submitting separate documents or cumbersome procedures to check your credit rating.
Shinhan Card and Apartmentary plan to build a close cooperative relationship in the future and continue to launch services that match the trends of the interior and remodeling market. Apartmentary received an investment of 10 billion won from Shinhan Financial Group's SI fund (Strategic Investment).
It is significant that Shinhan Card launched a service that helps customers make a choice that suits their needs through partnership with Apartmentary, which is creating a new sensation in the proptech field. By providing innovative financial services through synergy, Shinhan Financial Group will strive to realize the vision of 'Easier, More Comfortable, Newer Finance'.
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